The 13 steps to create a company
Starting a business is exciting, since launching a business idea and bringing it to success is rewarding and self-fulfilling. . However, it is not always easy to do so, especially when you do not have specific training in this field.
A good idea does not guarantee success, because it is important that the accounts are balanced, that the needs of the client are understood, that there is communication with the client that is efficient, etc.
Steps to create a company
If you are thinking about starting a business, in the following lines you can find the steps you must follow to succeed in doing so.
1. Train yourself and get ready
First of all, it is necessary to keep in mind that although you can have a very good idea, setting up a business may require knowledge that is often not taught in your specialty . For example, if you are a psychologist, in the race you will hardly have explained how to do it. In these cases you will have to inform yourself. You should know that there are many courses for entrepreneurs that can be very useful.
2. Make a realistic business plan
Having an idea is great, but not all ideas are viable. If you want your business to be successful, you need to have a realistic business plan , and for that you must be honest and sensible. The business plan will help you know where to go, and what you have to do to make your business work.
3. Make a budget
You also need to make a budget and this must be realistic to avoid disappointment . Not everything is profit in a company and, logically, if you spend more than you earn you will have to close. A good advice is to overestimate your expenses and underestimate your benefits. Maybe this way you will be alert and you will not run financial risks.
4. Think of the customer
Your idea seems good and it seems viable, but it is important that you think about the client , and knowing what you want, when, how and how much you buy or use that service is of vital importance. Do not think only about what you would like your business to be, because it will be the client who will let you know if you are interested or not in what you offer.
5. Investigate the competition
But you should not only think about the client, but also about the competition . Analyze if it is excessive or if a competitor does things right. This can provide you with very valuable information for your business. It is good that before starting a business you perform a SWOT analysis. Below you can see a video that explains how to do it.
6. Find out about the help for entrepreneurs
Surely you are going to have to make a large investment, because no matter how good an idea is, it must be economically viable too . If you do not have a large capital, find out about the grants or subsidies that both local and state institutions provide. In addition to the grants, you can go to investors to see if they are interested in your product or service.
7. Start the company and do not despair with the bureaucracy
Do not give it more laps ... and, mount the company! Once you have it clear, you can take a step forward. Now, setting up a business can be stressful, because you have to fill out a lot of paperwork, pay taxes and fees, and be aware of the bureaucracy.
You must apply for the NIF, register in the IAE and self-employed, you will have to choose a legal form and determine the type of company you are going to create (limited company, limited company, cooperative, etc.), register the company in the commercial register, register patents and trademarks ... So do not despair, you must go through this step.
8. Think about communication and marketing
Once you have the company assembled, it is necessary that you get the customer your services . Communication and marketing are 80% of the success of your business, so you should not forget its importance.
- To learn more, you can read our article "Emotional Marketing: reaching the heart of the client"
- And if your company is related to the Psychology sector, you have to read this post: "Marketing for Psychologists: 5 ways to reach patients"
9. Do not forget the digital world
Do not forget that the digital world is the one that predominates today, so if you want to be successful you must exploit it to your benefit. Create purchase a domain, hire a good hosting, create a website and a blog, which is a great way to interact with your potential customers .
- In addition, you must work the branding as we explained in our article "Personal branding for psychologists on the internet and social networks"
10. Think about human resources
If you want to have workers, you must be up-to-date in terms of human resources management . If you do not intend to hire employees since you can not cope with the expense at this time, use other strategies that do not require money to get talent.For example, if you are a digital magazine, you can hire copywriters in exchange for publicity.
11. Measure the results
If you want your company to be successful, measure the results and analyze them . It is the best way to detect what you are doing well and what you are doing wrong. As I said before, the digital world is extremely important nowadays, and in this sense, social networks can provide you with feedback. That is why it is important that you move around this environment, because it lets you know if your product likes it or not.
12. Money is not the most important thing in initial sales
You may want to make money with your business, which is vital for everything to go smoothly. However, in the initial phases of your business It is important that you pay special attention to your client so that he feels satisfied and you are able to build loyalty. . They say that the customer is always right, and even if it is not always so, it will determine the success of your business.
13. Do not be in a hurry to grow
The illusion of having a business can lead you to want to grow fast, but thinking like that can also cause frustration if your expectations are not met. Have a solid foundation and value small achievements because the increment step by step and month by month is a great success.
