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How to paint my house? The psychology of color explains it to you

How to paint my house? The psychology of color explains it to you

July 14, 2024

When it comes to decorating our home, we have all considered what color we should paint the different spaces and rooms. The feeling that each color gives off can influence our mood.

We spend many hours in our house, so deciding how we paint this is often an important decision. Psychologists have long been investigating what effect different colors have on our mind and our behavior. Today I explain some conclusions about it.

What is the psychology of color

The psychology of color is a field of study that aims to analyze how we perceive and behave in the different shades , and aims to understand the different emotional reactions they cause in us. While it is true that the perception of color is an individual and subjective process, there are some accepted principles.

Colors influence our emotions and our mental state, and while some relax or calm us, others can make us feel energetic. There are many companies that are aware of this reality, and for decades, marketing professionals have tried to take advantage of this reality.

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Applications of color psychology

Surely you yourself have been able to experience it, for example, that when you go to a clothing store the company has selected the colors in a strategic way to increase sales. And it is that many companies they design their logos and their designs being aware of the emotions that their different colors produce . Some scientific studies conclude that the color red stimulates hunger, so it is not surprising that some companies, such as McDonald's, Pizza Hut, KFC or Wendy's, use it to represent their brand.

But nevertheless, the psychology of color is not only present to make money , because it is an important part of art therapy. In this therapeutic practice, the different colors are used to improve the well-being of the person, knowing the influence of the different colors on our physical and mental state. While red seems to increase heart rate and adrenaline and causes people to feel more energetic and excited, white causes the opposite.

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How to paint your house according to the psychology of color

It is not uncommon to talk about the sensations that colors cause us. For example, in western countries we all associate white or light blue to peace and tranquility . Red, on the other hand, represents passion, love or danger.

When we painted our house, almost unconsciously, we asked ourselves different questions: Should I paint the living room with an elegant gray? Should the kitchen be green to give a fresh and springy feel? Perhaps it is better to paint the room in white because I like meditation and yoga? As you see, we use the psychology of color almost without realizing it.

Warm colors and cold colors

It is common to talk about warm colors and cold colors. Warm colors are colors such as red, yellow and orange, which elicit both positive (warmth) and negative (anger or hostility) reactions. In our house, as the experts say, these colors favor coexistence with other individuals, as they provide joy and optimism. It is usually used in dining rooms and restaurants .

When talking about cold colors, such as green or blue, we refer to the tones that make us feel calm but also sadness. These tones favor environments in which greater attention and concentration is required, such as schools or the workplace.

How colors affect us and what is their symbolism

The symbolism of colors is an ambiguous terrain, which does not always enjoy acceptance in the field of science. The reasons may be that it is a subjective territory and that it depends on the context and culture . If you are thinking of painting your house, below you can find some meanings of the colors and the reasons why you should use one color or another. These explanations are more or less accepted in the West.


Orange is a warm color that inspires enthusiasm and movement, although it is also related to success, optimism and creativity. It is an ideal color to paint the room of a couple, because it is associated with fraternity and unity (especially some derivatives such as salmon). In work environments, it is linked to team work.


Yellow is ideal for painting a room, because it represents light. A light yellow gives luminosity and space. The light yellow tones They are better to apply at home because they tire and irritate less to the person that the most intense yellows.


The color red is associated with passion, strength, desire, virility, energy and danger . Although red can be an extreme color, it is ideal for painting the room. Now, being very stimulating, it is better to do it in moderation. For example, painting only part of the wall, some corner and combining it with other colors.


The pink represents the feminine, the sweetness, the delicacy, the friendship and the authentic love. As well can be used in a couple's room , because it is a relaxing and very romantic color.


The white color is associated with relaxation, purity, peace, innocence and cleanliness. When combined with blue is ideal for bathing .


As mentioned, blue is a color that fits perfectly with white for its relaxing feeling and tranquility . In addition, it represents the sky and water, so it gives freshness and calm to the home. In turn, it transmits trust and purity.


Gray is a color that used at home like a lot or little. While some people associate it with sadness, seriousness, boredom and lack of color, It can be a color that, applied with intelligence, gives elegance to the home .

There are lighter and more intense grays, that combined with other colors can convey a very pleasant sensation. Gray combines with everything, especially white.


Green is a color that reminds us of the ecological, the natural, the life, the hope and the youth. According to experts, a room with this color (with soft intensity) causes relaxation and well-being . A kitchen with white and green tones works very well.


Black is a color that transmits elegance, formality and sobriety to the different spaces of the home. Not everyone dares to use this color to paint the walls of their house, but employee with intelligence and without abuse , can give a great touch to your house. It is recommended not to abuse this color. A wall in the room or in the living room is enough to benefit from this tone.


In the world of marketing, purple is a color used in anti-aging products, because represents glamor and youth . At the time of painting the house, it is ideal to give a youthful touch to the room of the adolescent children and even the youngest children.

How Colors Affect Your Mood (July 2024).

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